Tracking affiliates

Tracking affiliates

This article does not cite any sources. Affiliate Tracking Software is used to track tracking affiliates referral, endorsement or recommendation made by one person or company to buy products or services from another person or company. Tracking is necessary to manage and reward or compensate the participants of an affiliate marketing group of participants or affiliate networks.

Several online businesses create affiliate networks to manage affiliates that promote their products and services. Affiliate platforms are companies that intermediate and manage both marketers and advertisers, operating as a broker. Tracking refers to user-client IP detection, browser detection, marketer’s affiliate referral and advertiser’s completed transaction. The main feature of affiliate marketing software is consolidation of data to provide dashboard for marketers and advertisers so that all activity can be tracked and verified in a consistent manner, demonstrating transaction value, transaction fees, traffic origins and destinations, geography and payment balance. Generating Tracking Codes: Tracking of all clicks and leads require a special unique URL which contains the affiliate id and perhaps the campaign number, that is parsed to the advertiser’s site and then associated with a user cookie to identify landing page, visit date, expire date, user identification and related sales closing information. These tracking URLs are also called as tracking codes.

Tracking Affiliate: Identify volume and effectiveness. Fraud Detection: The need of fraud detection has increased with the expansion of affiliate marketing industry and the availability of IP changing software, chatbots that can simulate clicks and purchases, and even hacking to inject data into the software database to inflate affiliate credits and ratios. Tracking GEO, ISP, Browser, Device, OS, IP etc. This business software article is a stub. You can help Wikipedia by expanding it. Keep in mind that this list is placed in no particular order and has been selected because of quality of the service and online reputation.

If you’re looking for a complete management tool to track and optimize your affiliate networks, then CAKE should be given serious consideration. Underneath one convenient dashboard you can view the overall performance of your networks, manage contacts, and review analyzing results. After being founded by twin brothers Lucas and Lee Brown in 2009, this white-labeled affiliate tracking software has become an industry leader thanks to being innovative and featuring a system that is reliable, scalable, and flexible. Some of the standout features include a two-way API, unlimited amount of affiliates, fraud protection, dedicated solutions option, a mail room, and the ability to convert currencies. Besides tracking your affiliate network, you can use this unique software as an ad agency to advertise your e-commerce store.

And, it may be difficult to argue with that statement. OSI Affiliate Software, and connects you with new partners and customers through social media and improved SEO. 95 per month, so finding a plan that suits your business needs shouldn’t be a concern. Founded by the experts who previously launched Commission Junction, Savings.