So, you’re considering an affiliate-marketing program as a means to monetize your blog or add another income stream to your e-commerce site. But which networks offer the highest-quality products and present reliable affiliate marketing programs best revenue opportunities? Commission Junction — This site serves as a clearinghouse for thousands of companies and small businesses looking to get into the affiliate business.
It offers myriad affiliate programs, but you must apply separately to each one. Payout rates vary wildly, up to 50 percent, and some commissions are based on leads or clicks vs. According to the site, commission rates typically reach up to 20 percent. ShareASale — ShareASale provides access to more than 3,300 separate merchant affiliate programs in many vertical markets, including food, apparel, and home and garden. Of course, when using any affiliate program, you’ll be most successful if you think about the needs and desires of your existing audience — and provide reviews of and links to products that you know will interest them. In a future post, we’ll cover exactly how to do that.
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The problem with affiliate marketing, like many other home business options, are the so-called gurus and get-rich-quick programs that suggest affiliate marketing can be done fast and with little effort. But to help, here are some tips. No need to create a product or service. Don’t have to stock or ship products. Work anytime and from anywhere as long as you have Internet access. Passive income potential, depending on how you market your affiliates programs. Can be added on to current home business to create an additional income stream.
It can take time to generate the amount of traffic needed to result in income. Affiliate hijacking can occur in which you’re not given credit for your referral. A bad affiliate referral can ruin your credibility. It’s important that you choose quality businesses to work with to avoid this.
No control over the businesses’ product, service, or how it does business. Some companies have been known not to pay, although there are ways to screen and choose quality affiliate programs. When you find a great program, you can bet that many others are promoting it as well. Your stats will let you know how many sales were made of what product, but in most cases, you’ll have no information about who made the purchase, which makes it difficult to market for re-sales. Affiliate marketing is an ideal home business because it doesn’t require much money to get started, and you don’t have produce, stock or ship product inventory, or deliver a service. Affiliate marketing isn’t hard, but like any business venture, it requires knowledge, planning, and consistent effort to make any significant income.
Here are some things you can do to ensure your venture into affiliate marketing is successful. Start right by learning about affiliate marketing and the steps required to be a success. Choose only quality affiliate products and services. In fact, consider buying them yourself so you can attest to their quality. Research the programs so you understand how and when you’re paid, and other important money issues you need to know to ensure the program is a good fit.
An information, how-to, or lifestyle blog offers lots of opportunities to promote affiliate products. Choose affiliate items that match your niche or the content on your home business website or blog. Mix and match affiliate ads so you don’t overwhelm your visitors. In-content affiliate links usually have the best click-through rates over image links. Most visitors will probably understand that graphic ad will lead to your getting paid, but if you write a review or use an in-text link as a recommendation, you want your readers to know that may lead to compensation as well.
The most successful affiliate marketers use email in their affiliate marketing. Email marketing can increase your affiliate profits significantly. Consider using a lead page and funnel system to market your affiliate business. Before jumping into starting an affiliate marketing business, learn all that’s involved in making it a success. If you decide to pursue an affiliate marketing business, or want to add affiliate marketing to an existing business, understand that it’s not fast, automatic, nor without effort.