It will only affiliate marketing epc a minute and will give you access to all our registered user content and our Econsultancy Pulse newsletter. What does it mean, and how should one read it?
Some affiliate networks provide merchants and affiliates with an EPC figure. How should one read this metric? EPC stands for Earnings per Click. Unfortunately, the very abbreviation is misleading. In actual reality, EPC figures reflect EPHC, or earnings per one hundred clicks sent by affiliates to the merchant’s website. In other words, EPC reflects an average affiliate program’s payout per one hundred clicks. 49 on every 100 clicks referred.
EPC metric is still a good indicator of what to expect from an affiliate program. Add another can of worms to the debate: the potentially treacherous combination of social media and affiliate marketing. But what about the applications in the App Store? Are you pushing too much distress marketing on your website? Allow me to take you through an anecdotal approach to tactical consumer offers.
Will Tesla succeed with its new online-only sales model? Should you in-house or outsource paid search? G and Vodafone cutting their agency rosters and taking more of their media buying in-house. There’s a well known Sufi tale of 5 blind men and an elephant. As the story goes, the men were asked to describe what an elephant looks like by touching different parts of the body. Like the blind men in the room with the elephant, it’s easy to get sidetracked by the wrong numbers when it comes to explaining your products to new affiliates and JV partners.