Opinions expressed by Forbes Contributors are their own. An affiliate marketing program is a lot of work, and in most situations there’s a lot of competition so you’re not going to be bringing affiliate easy money immediately. Business owners and entrepreneurs suppose that all you need do is setup a site and choose an affiliate to associate with and then just let it run its course.
The affiliate marketing business relies on fostering relationships. Updating your content regularly to keep things new and fresh. You need to work in a very popular and lucrative niche to make affiliate marketing work for your business. A lot of companies do not even bother trying an affiliate marketing program because they think their market is too little. Some companies will try and break into bigger niches even if they don’t have any interest in the market niche. It is true that popular niches do better with affiliate marketing, but that doesn’t mean you do not have a chance at success.
Stay in line with the goals and mission statement of your company and find affiliates who understand the relevance of working in a market where you are comfortable. Due to Google’s new algorithms for SEO, link building is becoming outdated which can discourage affiliate activity. You might come across a couple of link problems with Google if you are not managing your program, but for the most part the entire notion of affiliate marketing still makes sense to Google —it offers another relevant and related resource to consumers. The best way to think about affiliate marketing is quality over quantity.
There are a lot of small websites that will promote your product, but the key is finding a small number of partners that will deliver conversions. For example, an equity management services firm has over 20,000 affiliates in its system, but only about 25 affiliates generate 85 percent of revenue. The real deliverables will be dependent on locating the right affiliates, big or small, which drive results. Although studies show that affiliate marketing isn’t easy, as you remember to foster relationships, focus on your niche, focus on a few key affiliates, and create a system that generates performance for both the advertiser and the affiliate you can drive profit and conversions for your small business. There are caution flags, however when it comes to affiliate marketing. We are one of the longest running and most profitable financial affiliate programmes worldwide. Watch our videos to find out more about us.
We achieve some of the highest conversion rates in the industry because we contact every lead. Great commissions with swift payment and flexible solutions to suit your business model. Be the first to hear about the regular incentives we offer to both our referring partners and potential new clients. Manage your account with us, analyse and track your success with our easy, online system. Our sales strategy is organized into 3 teams — call centre contact, relationship managers to train, retention team to help clients’ grow.